La Bella Strings are one of the oldest and most well known brands of strings for Electric Guitar and Bass.
Starting waaay back in 1913, brothers Emilio and Olinto Mari left their family string making business in Italy to carve their own future in New York. Initially working from their apartment, their strings quickly became well known for their quality amongst local musicians in the area. The brand name “La Bella” was then first used in 1927 for their line of orchestral strings. Later becoming the brand name for all strings made by E. & O. Mari Inc. In fact E. & O. Mari Inc remains one of the oldest incorporated family owned music string manufacturers in the world.
Find out for yourself why La Bella Strings have been used by some of the most iconic musicians for over 100 years. We know you will not be disappointed.
Marty Forrer8 April 2024I purchased TI Jazz Flats and prewired Jazz control plate from Tone Merchants. Excellent products and excellent service.
Olivier Holland19 March 2024Fantastic shop stocking some top notch gear, most notably Genzler amps! Massive 'thumbs up' and recommendations!
Matt Harvey14 March 2024Legendary. Great advice from Brad regarding modding options aswell as a wicked service in the explanation as to what each can do for your tone. The concentric knob control plate was simple to install, looks amazing on the US Fender and with the series/parallel switches my tone control is spot on. A slick and stylish vintage look and an even better sounding jazz bass.
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Julian Pettitt11 March 2024Can't speak highly enough of Brad, great to deal with, knowledgeable and professional. Bought the Genzler Magellan 800 amp and Bass Array 4x10 cabinet and have never sounded better! The whole band is stoked on the tone and clarity of my rig, thanks Tone Merchants!
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TNZ22 February 2024Phenomenal experience from purchasing to communication, Thanks for the process of my products Brad. Despite the waiting time, it was 100% worth the wait. Much appreciated Products: Big BladeMan 5 & 3B-3 Nordstrand preamp, perfect combo
