Reverend Guitars are made by musicians, artists, players, and designers that are committed to one thing: the instrument you deserve.
The team at Reverend believe the wild idea that each instrument matters. It’s an idea that giving a damn about what you make is about the only thing that qualifies you to make it in the first place. We believe the crazy notion that there is an edge, an allure, even a hint of danger when you get your hands on this guitar, and you might change the world with it.
Reverend Guitars embodies the idea that every run of scorching lead and every roll of fingerpicked twang deserve the same passion and commitment to quality—whether you’re selling out arenas or playing in your living room. We know that what makes an instrument powerful is when players wield them to create something remarkable. A melody that moves mountains. A riff that just don’t quit. We want to be there in your hands when that happens.
For us, that means staying true to what we believe.
Tone Merchants are extremely proud to represent Reverend Guitars in New Zealand, as we share the same philosophy that you deserve better! If we do not have in stock the style and colour you are looking for Contact Us as we can likely bring it in on our next incoming shipment.
All orders are sent on a track and trace courier. Once your order is ready for collection from the courier, you will be sent an email letting you know its on it’s way. Along with the tracking details so you can check on it’s progress. You can also try out Reverend Guitars in person at our store at Unit T, 241 Rosedale Road, Albany, Auckland.
ExcellentBased on 49 reviewsJoshua Haslemore17 August 2024I cannot recommend Brad at Tone Merchants enough. I picked up an Ibanez AS73 and have been looking to really get some life into it. I am by no means a guitar tech expert in any way shape or form. After doing a bit of research on what I was after, Brad took me through some options to help get the best out of this guitar. Came back with some gorgeous Lollar Imperials and even split coil for fun. The end result far exceeded my expectations. A completely different guitar and a super easy process to get sorted. Brad is great at communicating and helping you get what you are after if you're thinking about making some upgrades or adjustments to your guitar(s), go see Brad!Patricia Danielle Tan13 August 2024Amazing product range hard to find elsewhere in NZ, with responsive and friendly service to go with super quick shipping for in stock items. Highly recommended :)Tim Burrell26 July 2024Great communication. Prompt delivery. A+Andy Cheal22 July 2024Brad at Tone Merchants is awesome to deal with, up front, honest, friendly and great communication. I will not hesitate to use him again in the future or recommend him to anyone.moose20 July 2024Great local store sourcing in hard to get parts from abroad. Great seller, really smooth service and was even kind enough to throw in a great recommendation for a local luthier to fit the parts.Shane Hinton16 July 2024Brad has been super helpful and responsive aiding my various tone quests, starting with Fralin pickups and more recently, some Genzler amplification. It’s great to deal with someone so passionate and knowledgeable about their products and willing to go the extra mile for his customers. Good things!Doug Watt11 July 2024I brought an Aria bass from Tone Merchants. The process was effortless, good communications, fast shipping and the bass was securely packaged. I am very pleased with the bass, it is exactly as described. I recommend Tone Merchants.Simon Lorimer9 July 2024Very happy with the Wenge neck I ordered. Arrived within 24 hrs.
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